Microsoft and KKBOX Group Launch Global Strategic Partnership

Microsoft Taiwan and Asia’s leading media technology company, KKBOX Group, jointly announced the launch of a global strategic partnership that will migrate the group’s subsidiary KKBOX’s music streaming services to the Microsoft Azure cloud platform. Additionally, KKBOX Group subsidiary KKStream has joined Microsoft’s global partner network to release BlendVision™, a next-generation commercial video streaming solution that will harness data and AI to effectively reduce operating costs of over-the-top (OTT) platform operators. Microsoft and KKBOX Group will also jointly use data and AI to optimize its music-creation system and explore new music-listening possibilities for consumers. This cooperation is a milestone for KKBOX Group’s internationalization initiative and opens up more possibilities for the digital entertainment industry.