Monday, April 2, 2018

Apple Plans to Use Its Own Chips in Macs

I'm predicting that this is going to be a HUGE misstep for Apple. Then again, Mac users won't really care and well be back to the "Macs are faster running Photoshop" argument the company relied on for years.

Apple Inc. is planning to use its own chips in Mac computers beginning as early as 2020, replacing processors from Intel Corp., according to people familiar with the plans. The initiative, code named Kalamata, is still in the early developmental stages, but comes as part of a larger strategy to make all of Apple’s devices -- including Macs, iPhones, and iPads -- work more similarly and seamlessly together, said the people, who asked not to be identified discussing private information. The project, which executives have approved, will likely result in a multi-step transition.