Wednesday, February 22, 2017

Shoppers Don't Want Technology Helping Them Shop

We've said this for a long time, tracking people's phones, smart mirrors and all that other stuff is a waste of retailers' time and money.

"While retailers are falling all over themselves trying to incorporate the latest and greatest retail technology — anything from smart mirrors in fitting rooms to robots that answer questions you’d ask store employees — frankly, shoppers just don’t seem to give a damn."