The company has since rebranded its enthusiast product line with the AORUS brand, something we've seen before in gaming laptops - and now, in their graphics card range. The flagship product from the company is the new AORUS GeForce GTX 1080 Xtreme Edition 8G, which sees a blend of everything the company learned with its former, and current graphics cards - with a touch of AORUS. The AORUS GeForce GTX 1080 Xtreme Edition 8G is mostly the same as the GIGABYTE GeForce GTX 1080 Xtreme Gaming, except that there are some tweaks to its design, cooling technology, and packaging.