High rent for shop owners, leading to high prices, crowded spaces, inconvenient parking all contributed to the death of the mall in this country. While I admire what they are trying to do here, I don't see how eSports lounges can afford to take over malls at the prices they charge for rent.
Simon Property Group is making the move to tailor malls to a more niche entertainment source rather than letting them die out as online shopping becomes a part of normal everyday life. Many malls already have hangout areas where people can enjoy lounging with friends and enjoying games on various gaming consoles.