Tuesday, October 2, 2018

Amazon Prime, HBO Now Face Decreasing Audiences

I can believe it. Although I wasn't too happy with the Netflix's last price hike, HBO has always been too expensive and Amazon's $20 per month cash grab forced me to cancel my subscription altogether. 

A new consumer survey from Juniper Research has found that increased churn rates are being faced by video streaming services such as Amazon Prime (-2.9%) and HBO Now (-19.2%) in key markets such as the UK and the US. Contrastingly, Netflix outperformed its rivals; showing positive adoption rates in both the US and UK (6.3% and 7.7%), opposing the belief that services are discontinued after a trial month.