Publicis Groupe and Microsoft announce partnership

Publicis Groupe announced today its partnership with Microsoft Corp. (Nasdaq “MSFT” @microsoft) to develop and roll out Marcel, its disruptive platform that will radically change the way the group’s teams and clients connect, interact and work together. Publicis Groupe and Microsoft are joining forces to combine their unique expertise to build the platform of the future for Publicis Groupe employees and its clients. Through Publicis.Sapient, its technology and consulting arm, Publicis Groupe is defining the architecture and design of Marcel, and conceiving the user experience. Microsoft will build the platform, and connect it to its deep technology and AI capabilities, leveraging Microsoft Azure AI and Office 365.