Tuesday, July 18, 2017

Blue Apron Falls After Amazon Files for Meal-Kit Trademark

Ouch! Whether or not you use Blue Apron, you kinda have to feel sorry for the company.

Blue Apron Holdings Inc. dropped as much as 12 percent after Amazon.com Inc. filed a trademark application for prepared food kits, the latest sign that investors are concerned about newly public Blue Apron’s prospects. Shares of the meal-kit delivery company sank as low as $6.51, a 35 percent drop since its initial public offering.