Tuesday, February 14, 2017

Magic Leap Accused Of Sexism And Misleading Marketing

Is there anything Magic Leap can do right? These guys are already taking heat for exaggerating claims of what its product can actually do. The last thing they needed was a lawsuit like this.

In the lawsuit, former vice president of marketing Tannen Campbell claims she was hired to help with “the pink/blue problem,” a slang term used to describe the company’s lack of female staff and executives. Campbell also alleges in the lawsuit that she “had to endure sex discrimination” when she proposed ways to make the product more friendly to women as well as ways to make the workplace more diverse and inclusive. She claims she was fired because she challenged Magic Leap’s CEO Rony Abovitz to acknowledge the “depths of misogyny” in Magic Leap’s office culture.