Saturday, January 21, 2017

15% of U.S. Broadband Households Have Antenna-Only TV Service

It's not so hard to believe that fifteen percent of U.S. broadband households have antenna-only TV service. It is getting easier to go without cable thanks to all the streaming services out there and access to news and other content via the internet.
“Pay-TV providers are adapting to address a fundamentally different video services market than existed three years ago. Challenges still remain for consumers in aggregating and discovering their favorite content and being able to watch on their preferred screen. Live broadcasts of high-profile events remain a challenge for online delivery, though pay TV and broadcast TV conquered live distribution long ago,” Sappington said. “These challenges represent areas in which pay-TV providers, or new entrants, can still win consumer attention, viewership, and revenue.”